Trust & Licence
4.3
Games
3.8
Bonuses
4.0
Banking
4.1
Mobile
4.0
Support
3.9
✓ What We Like
- ✓Backed by 888 (LSE:888) — 20+ years global experience
- ✓Live in 4 African countries since 2022
- ✓Aviator & Spaceman crash games
- ✓Supa10 prediction promotion (World Cup-style)
- ✓85% mobile network operator payment coverage
- ✓Locally licensed in all 4 markets
- ✓Jackpot products available
✗ Could Be Better
- ✗Newer entrant — less established than Betway or 1xBet in Africa
- ✗Casino library smaller than dedicated casino operators
- ✗No cryptocurrency support
- ✗No live streaming confirmed
- ✗Limited to 4 markets so far
888bet — Available Countries
888bet operates across 4 African markets with local currency and mobile money integration.
| Country | Licence | Welcome Offer | Payments | Currency |
|---|---|---|---|---|
| 🇰🇪 Kenya | BCLB | Welcome Free Bets + Supa10 | M-Pesa, Airtel Money | KES KSh |
| 🇹🇿 Tanzania | GBT | Welcome Free Bets | M-Pesa, Tigo Pesa, Airtel Money | TZS TSh |
| 🇲🇽 Mozambique | Local licence | Welcome Free Bets | M-Pesa, Vodacom | MZN |
| 🇿🇲 Zambia | Local licence | Welcome Free Bets + 888casino access | MTN MoMo, Airtel Money | ZMW K |
888bet at a Glance
| 🏚 Operator | 888AFRICA (joint venture with 888 plc) |
| 📅 Launched in Africa | October 2022 |
| ⚖ Licences | BCLB (KE) · GBT (TZ) · Local (MZ, ZM) |
| 🏆 Signature Promo | Supa10 prediction game |
| 🎰 Casino Games | Slots, jackpots, 888casino (Zambia) |
| 💥 Crash Games | ✓ Aviator, Spaceman |
| 🎁 Welcome Offer | Free bets for new players (varies by country) |
| 💳 Payment Coverage | 85%+ of mobile network operators across markets |
| ☎ Support | 24/7 Live Chat |
About 888bet
888bet is the African consumer-facing brand operated through 888AFRICA, a joint venture established in March 2022 by 888 plc (LSE:888) — the parent company behind globally recognised brands including William Hill, Mr Green, and SI Sportsbook. 888bet launched in October 2022 across four African markets simultaneously: Kenya, Tanzania, Mozambique, and Zambia, marking 888’s first dedicated African expansion.
Backed by over 20 years of 888’s global betting and gaming experience, 888bet combines proven international product infrastructure with locally relevant features. The brand reported achieving 85% coverage of mobile network operator payments across its launch markets within the first year — a strong indicator of local payment integration depth for a relatively new entrant.
In Zambia specifically, 888bet players also gain access to 888casino — one of the world’s most established online casino brands — giving Zambian players a more extensive casino product than the other three launch markets.
Games & Sports
888bet offers sports betting, live betting, virtual sports, and casino games across all 4 African markets, with Zambia receiving additional 888casino access.
Sports Betting
Comprehensive sportsbook covering football, basketball, tennis, and other major sports, with strong coverage of Kenyan, Tanzanian, Mozambican, and Zambian domestic leagues alongside international competitions.
Casino & Jackpots
Slots and jackpot games available in all markets, with full 888casino access exclusively in Zambia. The Supa10 promotion lets players predict 10 match outcomes for a share of large prize pools, similar in structure to World Cup-style jackpot promotions.
Aviator & Crash Games
Aviator and Spaceman are the two crash games currently available across 888bet’s African markets. Both are accessible from the dedicated Live Betting and Aviator tabs at the bottom of the mobile site in each country.
The Aviator Cash Drop promotion gives players additional value when playing crash games, available across the 888bet African network alongside other recurring promotions like Multi Bonus and the 2-for-1 offer.
Bonuses & Promotions
Welcome Offer by Country
New players across all 4 888bet markets receive welcome free bets on registration. Terms are kept broadly similar across the 888AFRICA network, though specific amounts vary by country — check the local 888bet site for current details.
Supa10 & Ongoing Promotions
The Supa10 promotion (available during major tournaments like the FIFA World Cup) lets players predict 10 match outcomes for a share of the prize pool — in Kenya this has reached KSh 300,000+. Other recurring promotions include Multi Bonus, Bet Supercharge, the 2-for-1 offer, and the Golden Ticket promo, with similar structures across all 4 markets.
Deposits & Withdrawals
All transactions in local currency. 888AFRICA reports 85%+ coverage of mobile network operator payments across its 4 launch markets.
- Kenya — M-Pesa, Airtel Money
- Tanzania — M-Pesa, Tigo Pesa, Airtel Money
- Mozambique — M-Pesa, Vodacom
- Zambia — MTN MoMo, Airtel Money
Mobile App & Experience
888bet offers a mobile-optimised website across all 4 markets, with the Kenya site featuring a slightly different layout (orange and black colour scheme with a burger-menu navigation) compared to the consistent design used in Tanzania, Mozambique, and Zambia. Sports, My Bets, Live Betting, and Aviator are all accessible from the primary navigation tabs.
Licence & Safety
888bet operates under local licences in each of its 4 African markets through the 888AFRICA joint venture — BCLB in Kenya, GBT in Tanzania, and local gaming licences in Mozambique and Zambia. Backed by 888 plc (LSE:888), a publicly listed global gaming company with over 20 years of regulatory experience. SSL encryption on all transactions. 18+ only.
How to Register at 888bet
- Visit the 888bet site for your country
- Click Register and enter your mobile number
- Create a password and verify via SMS
- Make your first deposit via mobile money
- Welcome free bets credited automatically
